PR Director
Company: Benchmark Education Company
Location: New Rochelle
Posted on: January 11, 2021
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Job Description:
Public Relations Director (PR Director)Benchmark Education is
seeking a PR Director to conceptualize and implement strategic
public relations initiatives, driving a positive story, strategy,
and public image, and creating consistency in all areas of
communication.Responsibilities* Develop and execute strategies
intended to create and uphold a positive public image for Benchmark
Education Publishing and be advocate and advisor involved in all
important decisions and day-to-day operations.* Develop PR plans
alongside operations, communications and marketing departments.*
Manage relationships with key media, coordinate interviews, serve
as a formal spokesperson.* Responsible for all crisis
communications and oversee crisis operations. If needed, work to
repair damaged reputation, or negative incidents.* Write and
prepare speeches, press kits, press releases, media alerts and
blogs.* Monitor the News and Educational Publishing market for
trends and analyze the results of PR campaigns.* Act as the
businesses' representative during industry events and all external
communications activities.* Work closely with key stakeholders on
initiatives and inform executives on market trends; calculate
communications budgets* Arrange interviews to promote the
business.Requirements:* Must have experience in the Digital Media
space.* Must be a strategic thinker, collaborative leader and
gifted storyteller and writer, who has the ability to write
persuasive content.* Must have at least 5 years work experience in
this role.* A Bachelors degree in English, Journalism or Marketing
preferred, and a Masters degree is a plus.* Experience in
Publishing a must, experience in Educational publishing a
plus.Benchmark Education and it's affiliates is an Equal
Opportunity Employer*
Keywords: Benchmark Education Company, New Rochelle , PR Director, Executive , New Rochelle, New York
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