PR Director

Company: Benchmark Education Company
Location: New Rochelle
Posted on: January 11, 2021

Job Description:

Public Relations Director (PR Director)Benchmark Education is seeking a PR Director to conceptualize and implement strategic public relations initiatives, driving a positive story, strategy, and public image, and creating consistency in all areas of communication.Responsibilities* Develop and execute strategies intended to create and uphold a positive public image for Benchmark Education Publishing and be advocate and advisor involved in all important decisions and day-to-day operations.* Develop PR plans alongside operations, communications and marketing departments.* Manage relationships with key media, coordinate interviews, serve as a formal spokesperson.* Responsible for all crisis communications and oversee crisis operations. If needed, work to repair damaged reputation, or negative incidents.* Write and prepare speeches, press kits, press releases, media alerts and blogs.* Monitor the News and Educational Publishing market for trends and analyze the results of PR campaigns.* Act as the businesses' representative during industry events and all external communications activities.* Work closely with key stakeholders on initiatives and inform executives on market trends; calculate communications budgets* Arrange interviews to promote the business.Requirements:* Must have experience in the Digital Media space.* Must be a strategic thinker, collaborative leader and gifted storyteller and writer, who has the ability to write persuasive content.* Must have at least 5 years work experience in this role.* A Bachelors degree in English, Journalism or Marketing preferred, and a Masters degree is a plus.* Experience in Publishing a must, experience in Educational publishing a plus.Benchmark Education and it's affiliates is an Equal Opportunity Employer*

Keywords: Benchmark Education Company, New Rochelle , PR Director, Executive , New Rochelle, New York